OF THE INTERVIEW GENRE ON THE YOUTUBE PLATFORMFEATURE: TIMUR BALYMBETOV AND YURI DUDCREATIVE SEARCH ON CHANNELS

Abstract

The article focuses on the place of the interview genre on the
YouTube platform and why it is in high demand among the audience. As part of
the study, a comparative analysis was made of the content of the channels
«Vdud» and «Timur Balymbetov», which received high views on video hosting
and attracted the attention of viewers with their professional interviews, and
based on the opinion of scientists, the features of the interview on YouTube were
determined. In addition, the reasons for the departure of professional journalists
to the YouTube platform, the professional level of their products, and the
problem of creative search became the core of the research work. The influence
of visual elements on the transformation of the interview genre in terms of
content is scientifically comprehended.