A STUDY ON SWOT ANALYSIS’S APPLICATION IN PRIVATELY OWNED KINDERGARTEN

Abstract

SWOT analysis is a method widely used in analyzing the
internal and external environments of organization in enterprise management.
From the perspective of educational management, this article discusses the
theoretical basis of applying SWOT analysis in private kindergartens and the
feasibility of its application; by case studies, this article explores the scope,
procedure, function and issues need to be addressed of SWOT analysis, reveals
the position and role of SWOT analysis in private kindergarten management, and
explores a new idea and method for private kindergarten management.